About Ernesto Bonita

With over two decades of experience in automotive sales, I've dedicated my career to mastering the art of selling and helping others achieve their full potential in this dynamic industry.

My Journey

Starting as a junior salesperson in 2001, I quickly learned that success in automotive sales requires more than just product knowledge. It demands a deep understanding of human psychology, exceptional communication skills, and a systematic approach to building relationships.

Mission & Vision

My mission is to empower automotive sales professionals with the knowledge, tools, and confidence they need to excel in their careers. Through my book, workshops, and consulting services, I share proven strategies that have helped hundreds of salespeople transform their approach and achieve unprecedented success.

Professional Achievements

• Top Sales Performance Award (2015-2023)
• Certified Sales Training Professional
• Featured Speaker at Automotive Sales Summit
• Published Author of "Become the Highest Automobile Sales Professional"
• Founder of Elite Auto Sales Training Program